The world is changing. Fifty per cent of people already live in cities. With an increasingly urban population come increasing demands on urban infrastructure, urban space and urban leaders. Effectively communicating with – and listening to – your citizens is more important than ever before.
Welcome to Strategic-Cities.com, a new venture for me, Mark Ames. I’ve worked hard to set up this new organisation and I’m excited to share it with you now. I hope you’ll let me know what you think, and stay connected over the coming months.
You can expect to find blog posts analysing the latest sustainability, mobility and communication trends from cities around the world. In addition, you’ll be able to sign up to Strategic Cities Seminars, a rolling programme of online learning tools for city leaders, urban professionals and advocates. I’ll also provide spatial analysis and communication analysis, all with a key focus on how we create messages for our citizens, and how we convey them.
The new east / west cycle superhighway in Westminster. Photo via @steinsky with thanks.
For the past 6 years I’ve been writing about cities and mobility over at the ibikelondon blog, charting the incredible rise of cycling in the British capital. I’m proud to have played a role in securing support for the Cycle Superhighways which just opened there, as well as additional schemes like the City of London’s 20mph zone and the Borough of Camden’s multi-million-pound West End Project.
That experience taught me cities can’t just rely on their media teams anymore – everyone involved in creating change needs to understand how the media production process works, and how you can make it work for you. What we’ve seen with cycling in London is how fierce – and frequently ill-informed – resistance to change can be. Unless you prepare, it’s a minefield.
I’ll be putting that learning in to practise so Strategic Cities can be a useful tool as urban populations – and population demands – increase. I hope you’ll join me as we grow and progress.
Wish me luck, and stay in touch!