Creating change? How to prepare for a media interview..

source url Whether you are building bike lanes or bridges, creating something new in our crowded cities is invariably controversial. From activists to engineers, if you are involved in change it is only a matter of time before you’ll be interrogated by the press, hungry for their next scoop.  If that’s a terrifying prospect, places are on sale now for our seminar Achieving Change in a Hostile Media Environment.

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source site In the interim, here’s our easy guide to surviving a media interview:

الخيارات الثنائية التي تأخذ باي بال
  1. go Know what you’re getting in to..

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تجارة الاسهم عن طريق الن I once went on Canadian radio to talk alongside larger-than-life former Mayor of Toronto Rob Ford.  Ford was famous for his somewhat tabloid views cities, cars and bicycles.  Finding out who I was going up against, and knowing what they were likely to say, meant I could plan a strong line of defence in advance.  As it turned out Ford couldn’t make the interview due to other commitments but had he been there and I hadn’t prepared, he would have eaten me alive.

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  1. سعر الذهب اليوم في السعودية بالمصنعية Practice, practice, practice..

enter You might think people talking on the television are having an off-the-cuff conversation, but professional interviewees always prepare what they’re going to say in advance.

فرنسي تداول الاسهم

نصيحة تداول الخيارات الثنائية What is the key message you want to convey to an audience?  What sound bites can you prepare which will get your point across?  Do your homework on the kind of programme you’re going to appear on, the tone it uses, and who you might be speaking against, and prepare what you are going to say accordingly.

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اخبار اليوم فوركس
  1. http://investingtips360.com/?klaystrofobiya=%D8%A7%D9%84%D9%85%D8%AA%D8%A7%D8%AC%D8%B1%D8%A9-%D8%A8%D8%A7%D9%84%D9%87%D8%A7%D9%85%D8%B4&f0b=78 المتاجرة بالهامش Control your image..

go here Is a photographer coming to take your picture?  Do a TV crew want to film you on the streets?  Whatever the scenario, always control your image.  Do you need to come across as sensible, tolerant and smart?  Then look the part.  Want to be seen as a rowdy activist?  Dress for the role.  For TV, avoid pinstripes, plaids and paisley, all of which “swim” on the screen under studio lights.  Think about your appearance (clothing labels, hair style, piercings) and what might detract from your key messages.

الخيارات الثنائية التي تستخدم باي بال

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ثنائي خيارات نهاية تداولات اليوم In 2011 I was interviewed on Blackfriars Bridge during a protest against plans to make it incredibly dangerous for cyclists. The cameraman wanted to show the inevitable traffic congestion, but I wanted my words – not traffic jams – to be the focus.  We span the camera round so that as I spoke the background was London’s determined cycling community.  Pictures speak a thousand words, and small visual details go a long way – pay attention to where they’re pointing the camera and control your image.

Just before you begin your interview take three deep breaths, recite your three sound bites and force yourself to smile.  Be yourself, take your time, and you’ll be convincing people that you’re right before you can so much as say “stage fright”.

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